When I first told my husband I was being paid to go to a Twitter Party, he asked what time I’d be back home…
Twitter Parties provide both bloggers and brands an excellent way to gain exposure and connect in a fun-filled convenient location – online!
In just one hour you can reap the many benefits that these free online parties have to offer.
What is a Twitter Party?
A Twitter Party is a live chat using a specific hashtag during a specific hour to connect with others on Twitter.
Typically, a Twitter Party is hosted (or co-hosted) by a blog, business, or organization.
The host will set a date and time & everyone will tweet during that time.
Most Twitter Parties last about one hour and provide bloggers a chance to discuss different topics during each chat.
What are the Twitter Party Roles?
Every Twitter Party has a host.
This is the person in charge of asking questions and engaging with the participants about the topic and theme.
Often there will be a co-host. This person is often paid to:
- Promote the party on Twitter & their blog before it begins
- Retweet during the Twitter Party
- Reply to other Twitter Party participants
To apply to be a Twitter Party co-host you will usually need at least a few thousand Twitter followers.
In larger Twitter Parties there are panelists.
Panelists are influencers in the specific Twitter Party topic who are paid to attend, tweet & retweet live during the party.
Panelists are paid less than hosts & cohosts because they are not required to do any pre-party promotion.
These are the people attending the party and answering the questions.
Participants attend Twitter Parties for a variety of reasons (see below).
Why Should Bloggers Attend?
Get More Followers
Twitter Parties offer bloggers a chance to connect with one another.
Not only are you answering questions provided by the host, but you’re replying to tweets from other participants.
If someone enjoys what you have to say, they’re likely to follow you.
This is an easy way to get onto other people’s radar, since you know you’ll be live-chatting with them.
Get Noticed by Brands
Brands are likely to notice you more if you’re active on Twitter, especially if you join in on a Twitter Party.
You can select the brands you want to work with, which offer opportunities for sponsored posts & brand ambassadorship, by joining in on their Twitter Parties hosted by other bloggers.
Be an active participant & make sure you tag the brand (use their Twitter user name) to stand out!
Many will pay you just for sending a few tweets! Learn more about how to get paid to Tweet here.
Promote Your Blog
Participating in a Twitter Party exposes your blog to other organizations and bloggers who follow the sponsor, host and other participants.
This is a great way to quickly promote your own online business by interacting with others who are interested in your niche.
They Pay Per Tweet
Get THE LIST: Top 10 Companies that will pay just for sending tweets!
Share Your Affiliate Links
When appropriate, you can share an affiliate link during the Twitter chat.
It should feel organic and not salesy, just make sure you aren’t breaking any of the rules before you do.
Grow Your Reach
You can massively grow your reach on Twitter by adding value to the conversation.
Go above & beyond just answering the questions asked by the host by:
- Replying to other participants
- Retweeting for the host, cohost, panelists & participants
- Tag brands & participants, so you tweets show up on their Twitter feed
The more engaging you are with others, the more quickly your reach will explode.
Network With Other Bloggers
Twitter is a fantastic place to meet other bloggers meet, and what better way to network than at a party?
You can reply to other participants tweets and start a real conversation that can eventually lead to amazing opportunities like guest posts.
Get Paid To Attend A Twitter Party
Brands pay top influencers on Twitter just to attend their Twitter Party!
By being an active participant in Twitter Parties, you can gain the experience and reputation you need to become a paid Twitter Party co-host.
It’s easier than you think to become an influencer in your niche – learn how to become an influencer here.
When the Twitter Party is sponsored by a brand, they will often offer prizes.
Increase your chances of winning by:
- Reading over the rules before starting
- Arriving a few minutes before it starts & staying right until the end
- Following the instructions of the host & cohost
- Answering all questions during the live chat
Prizes can be anything from a gift card to a free product, and more.
Why Brands Should Sponsor?
Brands, blogs & businesses choose to sponsor Twitter Parties for a variety of reasons:
- Unique opportunity to meet and talk to their customers
- Attract new customers & followers
- Increase brand awareness
- Create buzz & interest during a specific season
- Introduce new products or services
Find out what makes Mom Resource Twitter Parties different here.
Twitter Party Calendar
Keep up with the latest Twitter Party Calendar - Sent right to you!
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